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Marketing Management (Record no. 1052176)

MARC details
000 -LEADER
fixed length control field	00358nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	240109s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9789332557185
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 PHI/KEV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Philip kotler
245 ## - TITLE STATEMENT
Title	Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	Pearson India Edu Services Pvt. Ltd
300 ## - PHYSICAL DESCRIPTION
Extent	756
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Management

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