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Marketing Management, Planning, Implementation and Control Global Perspective Indian Context (Record no. 1097137)

MARC details
000 -LEADER
fixed length control field	00428nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	231228s2015 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.802
Item number	RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	RAMASWAMY (V.S.)/ NAMAKUMARI (S.)
245 ## - TITLE STATEMENT
Title	Marketing Management, Planning, Implementation and Control Global Perspective Indian Context
250 ## - EDITION STATEMENT
Edition statement	5th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	MacMillan India Ltd New Delhi
Date of publication, distribution, etc.	2015
300 ## - PHYSICAL DESCRIPTION
Extent	vii, 788

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