MARKETING MANAGEMENT (ANALYSIS PLANNING IMPLEMENTATION AND CONTROL) (Record no. 122280)

MARC details
000 -LEADER
fixed length control field 00385pam a2200133 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-87692-513-1
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER PHILIP,
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT (ANALYSIS PLANNING IMPLEMENTATION AND CONTROL)
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NEW DELHI
Name of publisher, distributor, etc. PRENTICE-HALL OF INDIA PRIVATE LTD
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent XXXVII+787
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 2801
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Institute of Management & Entrepreneurship Development, Pune Institute of Management & Entrepreneurship Development, Pune 18/04/2011   658.802 KOT IMP-IM-557 01/03/2023 1 01/03/2023 Book

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