Normal view MARC view ISBD view

MARKETING COMMUNICATION AND ADVERTISING (Record no. 132950)

MARC details
000 -LEADER
fixed length control field	00312pam a2200133 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	BHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	BHATIA R.C.
245 ## - TITLE STATEMENT
Title	MARKETING COMMUNICATION AND ADVERTISING
Medium	Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	GALGOTI PUBLISHING COMPANY
Date of publication, distribution, etc.	2003
300 ## - PHYSICAL DESCRIPTION
Extent	390
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title	13524

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
					Institute of Management & Entrepreneurship Development, Pune	Institute of Management & Entrepreneurship Development, Pune	19/04/2011	225.00		658.8 BHA	IMP-BB-119	01/03/2023	1	01/03/2023	Book