ETHNOGRAPHY FOR MARKETERS : A GUIDE TO CONSUMER IMMERSION (Record no. 137117)

MARC details
000 -LEADER
fixed length control field 00354pam a2200133 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-7619-6947-0
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MARIAMPOLSKI, HY
245 ## - TITLE STATEMENT
Title ETHNOGRAPHY FOR MARKETERS : A GUIDE TO CONSUMER IMMERSION
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. CALIFORNIA
Name of publisher, distributor, etc. SAGE PUBLICATION
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 252
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 17945
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Institute of Management & Entrepreneurship Development, Pune Institute of Management & Entrepreneurship Development, Pune 19/04/2011 1636.00   658.802 MAR IMP-IM-16532 01/03/2023 1 01/03/2023 Book

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