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Reading in Advertising Management. (Record no. 839535)

MARC details
000 -LEADER
fixed length control field	00369pam a2200145 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	BELLUR(V.V) / BERMMAN(Harolwrd)
Relator term	author
245 ## - TITLE STATEMENT
Title	Reading in Advertising Management.
Medium	Textual Document
250 ## - EDITION STATEMENT
Edition statement	1st
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	Himalaya Publishing House Mumbai, New Delhi
Date of publication, distribution, etc.	1988
300 ## - PHYSICAL DESCRIPTION
Extent	XVI492
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title	8777

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
					Institute of Management & Research, New Delhi	Institute of Management & Research, New Delhi	22/12/1993	55.00		659.1	IMD-26PB0000586	17/08/2023	1	17/08/2023	Book