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Integrated Marketing Communications (Record no. 916278)

MARC details
000 -LEADER
fixed length control field	00371nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	231011s2022 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780200000000
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.802 KIR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kirti Dutta
245 ## - TITLE STATEMENT
Title	Integrated Marketing Communications
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	DELHI
Name of publisher, distributor, etc.	Oxford University Press New delhi
Date of publication, distribution, etc.	2022
300 ## - PHYSICAL DESCRIPTION
Extent	489
365 ## - TRADE PRICE
Price amount	660

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