MARKETING MANAGEMENT: WITH FREE INDIAN CASES BOOK, 15ED (PEARSON) (Record no. 918255)

MARC details
000 -LEADER
fixed length control field 00493nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231031s2022 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332587403
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/KOT/KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler Philip, Keller Kevin Lane
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT: WITH FREE INDIAN CASES BOOK, 15ED (PEARSON)
250 ## - EDITION STATEMENT
Edition statement 15th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida, Uttar Pradesh
Name of publisher, distributor, etc. PEARSON INDIA EDUCATION SERVICES, PVT. LTD.
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 756, G 10
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        BVDU Department of Engineering and Technology off Campus , Navi Mumbai BVDU Department of Engineering and Technology off Campus , Navi Mumbai 18/07/2022 1150.00   658.8/KOT/KEL ETM-E1641 31/10/2023 31/10/2023 Book

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