Strategic Brand Management (Record no. 941573)

MARC details
000 -LEADER
fixed length control field 00314nam a2200109Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231129s2017 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827/KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kevin Lane Keller
245 ## - TITLE STATEMENT
Title Strategic Brand Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Person Education South Asia
Name of publisher, distributor, etc. Person Education South Asia
Date of publication, distribution, etc. 2017
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Department of Management Studies (Off Campus) , Navi Mumbai Department of Management Studies (Off Campus) , Navi Mumbai 30/11/2023 779.00   658.827/KEL DMM-PG3542 30/11/2023 30/11/2023 Book

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