HAWKINS (Del I.)/ CONEY (Kenneth A.) / BEST (Roger <br/><br/>
Consumer Behaviour Buiding Marketing Strategy 

 - 9th 
 - New Delhi  Tata McGraw-Hil Publication Company Limited . Delhi  2002 
 - 867 
<br/><br/><label>Dewey Class. No.: </label>658.834 2  / HAW