TY  - BOOK
AU  - Sponder, Marshall; Khan, Gohar F.
TI  - Digital analytics for marketing
SN  - 9780367365059
U1  - 658.8340285/MAR/KHA 
PY  - 2023///
CY  - New york
PB  - Routledge/MBS
KW  - Management
ER  -