JONES J.P., <br/><br/>
WHATS IN A BRAND?  Textual Documents 

 - NEW DELHI  TATA MCGRAW-HILL PUBLISHING CO LTD  1998 
 - XXIII+335 
<br/><br/><label>ISBN: </label>0-07-463201-9   
<br/><br/><label>Dewey Class. No.: </label>659.1  / JON