MALHOTRA,N K <br/><br/>
REVIEW OF MARKEITNG RESEARCH  Textual Documents 

 - NEW DELHI  PRENTICE- HALL OF INDIA  1999 
 - 336 
<br/><br/><label>ISBN: </label>81-203-2953-8   
<br/><br/><label>Dewey Class. No.: </label>658.802  / MAL