TY  - BOOK
AU  - ZEITHAML, V.A./MARY, J.B/
TI  - SERVICES MARKETING
SN  - 978-0-07-066007-6
U1  - 658.802 
PY  - 2008///
CY  - NEW DELHI
PB  - TATA MCGRAW HILL PUBLISHING COMPANY LTD
KW  - MARKETING
ER  -