Lovelock, C. <br/><br/>
Services Marketing People, Technology, Strategy  Textual Documents 

 - 7th, 2015. 
 - Delhi  Pearson Education Inc. 
 - 682. 
<br/><br/><label>ISBN: </label>978-81-317-5939-4   
<br/><br/><label>Subjects--Index Terms: </label>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.801 5  / LOV