Ritwik Haldar. <br/><br/>
Advertising And Sales Promotion Management  Textual Documents 

 - 1st 2011. 
 - Mumbai  Himalaya Publishing House 
 - 327. 
<br/><br/><label>ISBN: </label>978-93-5051-377-4   
<br/><br/><label>Subjects--Index Terms: </label>Advertising 
<br/><br/><label>Dewey Class. No.: </label>659.1  / RIT