DAY GEORGE S. / AAKER DAVID A. / KUMAR V. <br/><br/>
MARKETING RESEARCH (DAY ) 

 - 7 
 -  JOHN WILEY SONS , NEWYORK  
 - 751 
<br/><br/> Paper Back 
<br/><br/> General 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.83