GUPTA RUCHA <br/><br/>
ADVERTISING - PRINCIPLES AND PRACTICES 

 - 1 
 -  S.CHAND & COMPANY LTD. NEW DELHI 
 - 402 
<br/><br/> Paper Back 
<br/><br/> Text Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>659.1