"GUPTA V. D.," <br/><br/>
MARKETING MANTRA 

 - 0 
 - NEW DELHI  PRENTICE-HALL OF INDIA PVT. LIM.  1998 
 - NULL 
<br/><br/><label>ISBN: </label>81-203-1437-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>"MANAGEMENT,MARKETING,DIRECT MARKETING"
<br/><br/><label>Dewey Class. No.: </label>658.8 GUP.