"DALRYMPLE D. J.,CRON W. L.," SALES MANAGEMENT: CONCEPTS AND CASES - 6 - NEW YORK "JOHN WILEY AND SONS, INC." 1998 - NULL ISBN: 0-471-19197-3 Subjects--Topical Terms: "MANAGEMENT,SALES MANAGEMENT,SALE GOLES,SALES PROGRAM,SELLING FUNCTION" Dewey Class. No.: 658.81. DOU.