TY - BOOK AU - "LINNEMAN R.E.,STANTON J.L.," TI - MARKETING PLANNING IN A TOTAL QUALITY ENVIRONMENT SN - 81-7224-907-1 U1 - 658.8 LIN. AND STA. PY - 2002/// CY - MUMBAI PB - JAICO PUBLISHING HOUSE KW - "MANAGEMENT,MARKETING MANAGEMENT,QUALITY ENVIRONMENT" ER -