"GHOSH B.," <br/><br/>
FUNDAMENTAL OF MARKETING MANAGEMENT 

 - 0 
 - CALCUTTA  BOOKS AND ALLIED (P) LTD.  2001 
 - 328 
<br/><br/><label>ISBN: </label>NULL 
<br/><br/><label>Subjects--Topical Terms: </label><br/>"MANAGEMENT,MARKETING MANAGEMENT,MARKETING RESEARCH,ADVERTISING"
<br/><br/><label>Dewey Class. No.: </label>658. GHO.