"KOTLER P .," <br/><br/>
MARKETING MANAGEMENT 

 - 44 
 - NEW DELHI  PRENTICE HALL OF INDIA PRIVATE LIMITED  2001 
 - NULL 
<br/><br/><label>ISBN: </label>81-203-1609-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>"MANAGEMENT,MARKETING MANAGEMENT,MARKETING STRATEGIES,MARKETING PROGRAMS"
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT.