QUELCH, (John A) / DOLAN (Robert J) / KOSNIK (Thom <br/><br/>
Marketing Management Text and Cases  Textual Document 

 -  IRWIN CHICAGO CHICAGO  1993 
 - xiii, 847 
<br/><br/><label>ISBN: </label>  
<br/><br/><label>Dewey Class. No.: </label>658.9