000 00352pam a2200157a 44500
008 230405s1992 xxu||||| |||| 00| 0 eng d
041 _aENG
100 _aAaker D. A.
245 _aAdvertising Management
250 _a1
260 _a
_bPrentice Hall of India
_c1992
300 _a593 p, 23 cm
440 _a125
690 _aIMRDA
906 _a14
999 _c252873
_d252873