000 00352pam a2200145 a 4500
020 _c
041 _h
082 _a658.45
100 _aKUMAR (Niraj)
_eauthor
245 _aIntegrated Marketing Communications
_hTextual Document
250 _a1st
260 _bHimalaya Publishing House Mumbai, New Delhi
_c2009
300 _ax, 642
930 _a4998
999 _c834104
_d834104