000 00311nam a2200121Ia 4500
008 231219s9999 xx 000 0 und d
041 _aeng
100 _aAl Ries and Laura Ries
245 _aThe 22 Immutable Laws of Branding
260 _bHarper Collins Pub. London
300 _a179
650 _aManagement
999 _c989963
_d989963