WILSON (Richard) / GILLIGAN (Colin) /PEARSON ( Da, . (1998). Strategic Marketing Management Planning Implementation Control. New Delhi: Viva Books Private Limited New Delhi.
WILSON (Richard) / GILLIGAN (Colin) /PEARSON ( Da, . 1998. Strategic Marketing Management Planning Implementation Control. New Delhi: Viva Books Private Limited New Delhi.
WILSON (Richard) / GILLIGAN (Colin) /PEARSON ( Da, . Strategic Marketing Management Planning Implementation Control. New Delhi: Viva Books Private Limited New Delhi. 1998.