KARDES (Frank), . (2002). Consumer Behaviour and Managerial Decision. New Delhi: Prentice Hall of India New Delhi.
KARDES (Frank), . 2002. Consumer Behaviour and Managerial Decision. New Delhi: Prentice Hall of India New Delhi.
KARDES (Frank), . Consumer Behaviour and Managerial Decision. New Delhi: Prentice Hall of India New Delhi. 2002.