KURTZ (David L.)/ BOONE (Louis E.), . (2007). Principles of Marketing. New Delhi: Cengage Learning India Pvt. Ltd New Delhi.
KURTZ (David L.)/ BOONE (Louis E.), . 2007. Principles of Marketing. New Delhi: Cengage Learning India Pvt. Ltd New Delhi.
KURTZ (David L.)/ BOONE (Louis E.), . Principles of Marketing. New Delhi: Cengage Learning India Pvt. Ltd New Delhi. 2007.