HENRY D., . (2004). ROAD TO BRAND EQUITY ,(CONCEPT STRATEGIC CASES). MUMBAI: HIMALAYA PUBLIISHING HOUSE.
HENRY D, . 2004. ROAD TO BRAND EQUITY ,(CONCEPT STRATEGIC CASES). MUMBAI: HIMALAYA PUBLIISHING HOUSE.
HENRY D, . ROAD TO BRAND EQUITY ,(CONCEPT STRATEGIC CASES). MUMBAI: HIMALAYA PUBLIISHING HOUSE. 2004.