008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
231228s2011 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number
DON
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name
DONOVAN (Rob)/ HENLEY (Nadine)
245 ## - TITLE STATEMENT
Title
Principles and Practice of Social Marketing: An International Perspective
250 ## - EDITION STATEMENT
Edition statement
1st
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.
New Delhi
Name of publisher, distributor, etc.
Cambridge University Press New Delhi
Date of publication, distribution, etc.
2011
300 ## - PHYSICAL DESCRIPTION
Extent
v, 504
No items available.
Principles and Practice of Social Marketing: An International Perspective
APA
DONOVAN (Rob)/ HENLEY (Nadine), . (2011). Principles and Practice of Social Marketing: An International Perspective. New Delhi: Cambridge University Press New Delhi.
Chicago
DONOVAN (Rob)/ HENLEY (Nadine), . 2011. Principles and Practice of Social Marketing: An International Perspective. New Delhi: Cambridge University Press New Delhi.
Harvard
DONOVAN (Rob)/ HENLEY (Nadine), . (2011). Principles and Practice of Social Marketing: An International Perspective. New Delhi: Cambridge University Press New Delhi.
MLA
DONOVAN (Rob)/ HENLEY (Nadine), . Principles and Practice of Social Marketing: An International Perspective. New Delhi: Cambridge University Press New Delhi. 2011.
