ADVERTISING MANAGMENT (Record no. 227591)

MARC details
000 -LEADER
fixed length control field 00355pam a2200157 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name BATRA R
Relator term Author
245 ## - TITLE STATEMENT
Title ADVERTISING MANAGMENT
Statement of responsibility, etc. BATRA R
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. new delhi
Name of publisher, distributor, etc. Prentice Hall of India
300 ## - PHYSICAL DESCRIPTION
Extent 754
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Relator term Co-Author
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 190
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
          Institute of Hotel Management & Catering Technology, Pune Institute of Hotel Management & Catering Technology, Pune 02/04/2001 Book Space 165.00 1 659.1 HMP-DIP-1205 24/04/2026 17/04/2026 1 07/03/2023 Book