MARKETING MANAGEMENT (Record no. 230548)

MARC details
000 -LEADER
fixed length control field 00351pam a2200157 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.15
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER P.
Relator term Author
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT
Statement of responsibility, etc. KOTLER P.
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. new york
Name of publisher, distributor, etc. Prentice hall
300 ## - PHYSICAL DESCRIPTION
Extent 1053
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Relator term Co-Author
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 3149
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
          Institute of Hotel Management & Catering Technology, Pune Institute of Hotel Management & Catering Technology, Pune 21/08/2000 Mehata Book,Pune 600.00 2 658.15 HMP-D-421 21/09/2024 30/08/2024 1 07/03/2023 Book