CONSUMER BEHAVIOUR (Record no. 243500)

MARC details
000 -LEADER
fixed length control field 00347pam a2200157 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SCHIFFMAN
Relator term Author
245 ## - TITLE STATEMENT
Title CONSUMER BEHAVIOUR
Statement of responsibility, etc. SCHIFFMAN
Medium Textual Documents
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. new delhi
Name of publisher, distributor, etc. Printice Hall
300 ## - PHYSICAL DESCRIPTION
Extent 684
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Relator term Co-Author
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 886

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