Strategic Brand Management (Record no. 421964)

MARC details
000 -LEADER
fixed length control field 00257nam a2200109Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller Kevin L.
250 ## - EDITION STATEMENT
Edition statement 2nd Ed.2007
245 ## - TITLE STATEMENT
Title Strategic Brand Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Prentice Hall of India New Delhi
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book

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