MARKETING MANAGEMENT (Record no. 767740)

MARC details
000 -LEADER
fixed length control field 00396nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230725s1997 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLAR PLILIP
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. PHI
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent 787
365 ## - TRADE PRICE
Tax rate 1 10
500 ## - GENERAL NOTE
General note TEXT BOOK
501 ## - WITH NOTE
With note PMM
520 ## - SUMMARY, ETC.
Summary, etc. PB
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element PHARMA MARKETING MANAGEMENT

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