Branding Concepts and Practicess (Record no. 820069)

MARC details
000 -LEADER
fixed length control field 00322pam a2200133 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8` 27
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name PATI (Debashis)
Relator term author
245 ## - TITLE STATEMENT
Title Branding Concepts and Practicess
Medium Textual Document
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. MacMillan India Ltd New Delhi
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent viii, 212
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 855
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Institute of Management & Research, New Delhi Institute of Management & Research, New Delhi 22/08/2007 Jaico Book Distributors and Publication 136.50   658.8` 27 IMD-26PB0011238 17/08/2023 3 17/08/2023 Book
          Institute of Management & Research, New Delhi Institute of Management & Research, New Delhi 22/08/2007 Jaico Book Distributors and Publication 136.50   658.8` 27 IMD-26PB0011237 17/08/2023 2 17/08/2023 Book
          Institute of Management & Research, New Delhi Institute of Management & Research, New Delhi 22/08/2007 Jaico Book Distributors and Publication 136.50   658.8` 27 IMD-26PB0011236 17/08/2023 1 17/08/2023 Book