Strategic Marketing Planning (Record no. 840357)

MARC details
000 -LEADER
fixed length control field 00371pam a2200145 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8`02
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name GILLIGAN (Colin)/ WILCON (Richard M.S.)
Relator term author
245 ## - TITLE STATEMENT
Title Strategic Marketing Planning
Medium Textual Document
250 ## - EDITION STATEMENT
Edition statement 1st Pri.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Butter Worth and Heine Man London,
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent vi, 625
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 9599
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Institute of Management & Research, New Delhi Institute of Management & Research, New Delhi 26/12/2008 Jaico Book Distributors and Publication 396.00   658.8`02 IMD-26PB0013119 17/08/2023 1 17/08/2023 Book