The 22 Immutable Laws of Marketing in Asia (Record no. 889286)

MARC details
000 -LEADER
fixed length control field 00310nam a2200109Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231011s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name AL Ries and Jack Trout
245 ## - TITLE STATEMENT
Title The 22 Immutable Laws of Marketing in Asia
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. John Wiley and Sons Pte.Ltd.Singapore -
Date of publication, distribution, etc. 2003
365 ## - TRADE PRICE
Price amount 295

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