Marketing Strategy and Plans (Record no. 974247)

MARC details
000 -LEADER
fixed length control field 00303nam a2200109Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231219s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Luck D.J. and Ferrell O.C.
245 ## - TITLE STATEMENT
Title Marketing Strategy and Plans
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Prentice Hall of India Pvt.Ltd.New Delhi
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Price effective from Koha item type
        Institute of Management Studies & Research, Navi Mumbai Institute of Management Studies & Research, Navi Mumbai 21/12/2023 48.00   MCM-56BB0000043 21/12/2023 21/12/2023 Book