00299nam a2200121Ia 4500008004100000041000800041082001000049100002000059245003600079260003900115300000800154650001500162240109s9999    xx            000 0 und d  aeng  a658.8  aLevinson Jay C.  aGuerrilla Marketing Goges Green  bWiley India Private Ltd. New Delhi  a236  aManagement