00355nam a2200121Ia 4500008004100000041000800041082001500049100005500064245002800119250000900147260006400156300001300220231229s2021 xx 000 0 und d aeng a658.8bKOT aKOTLER (Philip)/ ARMSTRONG (Gary)/ AGNIHOTRI (Praf aPrinciples of Marketing a17th aNew DelhibPearson Education Delhi, Harlow, Singaporec2021 avii, 701