00383nam a2200121Ia 4500008004100000041000800041082001800049100002000067245008500087250000800172260006900180300001200249231228s2009    xx            000 0 und d  aeng  a658.8`12bBES  aBEST (Roger J.)  aMarket-Based Management: Strategies for Growing Customer Value and Profitability  a5th  aNew DelhibPHI Learning Private Limited New Delhi, London,c2009  avi, 515