00369nam a2200133Ia 4500008004100000041000800041082001900049100001900068245004300087250000800130260006300138300001300201999002100214231228s2010 xx 000 0 und d aeng a658.834 2bASS aASSAEL (Henry) aConsumer Behavior and Marketing Action a6th aNew DelhibCengage Learning India Pvt. Ltd New Delhic2010 aiii, 718 c1064316d1064316