TY  - BOOK
AU  - BROWN (Marisa)/ LEAVITT (Paige)/ WRIGHT (Steve)
TI  - New Product Development: A Guide for Your Journey to Best-Practice Processes
U1  - 658.5 
PY  - 2005///
CY  - New Delhi
PB  - Tata McGraw-Hil Publication Company Limited . Delhi
ER  -