MELOAN (Taylor W.)/ GRAHAM (John L.) <br/><br/>
International and Global Marketing Concepts and Cases 

 - 2nd 
 - New York  IRWIN / Mc Graw Hill New York,  1997 
 - xvi, 439 
<br/><br/><label>Dewey Class. No.: </label>658.8 `48  / MEL