00309nam a2200121Ia 4500008004100000041000800041082001600049100002000065245002500085250000900110260005400119300001400173231228s2004    xx            000 0 und d  aeng  a621.38bKOT  aKOTLER (Philip)  aMarketing Management  a11th  aNew DelhibPrentice Hall of India New Delhic2004  axxix, 706