00296nam a2200109Ia 4500008004100000041000800041082001900049100001900068245002700087260006400114300000800178231228s2006    xx            000 0 und d  aeng  a658.8` 27bKUM  aKUMAR (RAMESH)  aMarketing And Branding  aNew DelhibPearson Education Delhi, Harlow, Singaporec2006  a479