00343nam a2200121Ia 4500008004100000041000800041082001600049100004900065245002300114250000800137260006300145300001300208231228s2007    xx            000 0 und d  aeng  a658.83bCHU  aCHURCHILL (Gilbert A. Jr.)/ IACOBUCCI (Dawn)  aMarketing Research  a9th  aNew DelhibCengage Learning India Pvt. Ltd New Delhic2007  aVII, 697